Customer Spotlight Series: B2B Soft

Customer Spotlight: B2B Soft – How Under.io Transformed Their Deal Onboarding Process

In our latest installment of the Customer Spotlight Series, we had the pleasure of sitting down with Vinny from **B2B Soft**, a leading provider of innovative retail management solutions for wireless and electronics dealers. In this interview, we explored Vinny's journey, B2B Soft's business evolution, and their decision to choose **Under.io** as their go-to solution for streamlining deal onboarding.

Vinny's Background and the Rise of B2B Soft

Vinny’s story is one of passion and perseverance. Starting his career in the wireless retail industry, he quickly identified the pain points that many businesses in the space face—complex processes, inefficient workflows, and the need for integrated solutions. Recognizing these challenges, Vinny and his team founded **B2B Soft**, with the mission of simplifying retail operations for their clients.

From humble beginnings, B2B Soft has grown to become a trusted partner for businesses seeking comprehensive retail management software, offering solutions that address everything from point-of-sale (POS) systems to inventory management.

Why B2B Soft Chose Under.io

When B2B Soft set out to enhance their customer onboarding process, they sought a partner that could provide both flexibility and scalability. After evaluating several options, Vinny and his team chose **Under.io** to meet their needs. According to Vinny, the decision came down to a few key factors:

- Ease of Use: Under.io’s intuitive platform allowed B2B Soft to simplify their internal processes, minimizing the learning curve for their team.
- Customization: With Under.io, B2B Soft could tailor onboarding workflows to suit their unique requirements, ensuring a seamless experience for new clients.
- Efficiency Gains: The time saved by automating previously manual steps has enabled B2B Soft to onboard new deals faster, improving their bottom line.

The Impact of Under.io on B2B Soft’s Success

Since adopting Under.io, B2B Soft has experienced significant improvements in their deal onboarding process. Vinny highlights how Under.io’s streamlined tools have reduced friction in bringing new clients on board, allowing them to focus on what matters most—delivering exceptional service and support to their customers.

In Vinny's own words, "Under.io has been a game-changer for us. The platform has not only improved our onboarding process but has also freed up valuable time that we can now dedicate to enhancing our core offerings."

Looking Ahead

With Under.io as a key partner, B2B Soft continues to innovate and grow in the highly competitive retail management industry. As they expand their services and reach, B2B Soft remains focused on delivering cutting-edge solutions that empower retailers to thrive.

Onboard more customers with
white-labeled digital applications

Save 20 mins.
per customer
ISOs, ISVs, Agents
win big deals by offering Under.io
30% more
customers approved
No items found.